Expanding Product Line with KLAW: Blue Tribe Foods Introduces a Tempting Supergrain Treat for Contemporary Snackers
Blue Tribe Foods, a pioneer in India's plant-based revolution, has launched an exciting new product - KLAW Supergrain Protein Puffs. Shivanika Foods Private Limited, the company behind Blue Tribe and KLAW Snacks, is on a mission to reshape the future of food, making sustainable, conscious, and guilt-free snacking a delicious everyday choice.
KLAW Supergrain Protein Puffs are crafted as a high-protein, plant-based snack designed for health-conscious consumers seeking both nutrition and indulgence. Each pack contains 9 grams of protein, making them an attractive option for smart snacking, priced at an MRP of Rs. 50 per pack.
The puffs are baked, not fried, contributing to a lower fat content compared to traditional fried snacks. A blend of rice bran oil and olive oil is utilized, which helps maintain a clean, crunchy texture while keeping the product healthier than conventional snacks.
KLAW Supergrain Protein Puffs are available in three flavors: Sweet Chilli, Spicy Guava, and Pudina Blast. The Sweet Chilli flavor offers a Thai-inspired tangy heat, while the Spicy Guava plays with a uniquely Indian fruit-and-fire combo. The Pudina Blast gives a refreshing punch with an edge.
Nikki Arora Singh, Co-founder of Shivanika Foods, has stated that KLAW Supergrain Protein Puffs are designed to bring fun and energy to healthy snacking. The product emphasizes "clean nutrition with unapologetic indulgence," catering to modern snackers who want flavor and health benefits in one.
KLAW Supergrain Protein Puffs are now available on quick commerce platforms Zepto and Swiggy Instamart across Delhi, Mumbai & Bangalore, as well as General Trade and Modern Trade channels in Delhi and Mumbai. The brand is also part of a multi-platform marketing campaign that includes influencer-led content, promoter-led wet sampling at modern retail stores, and on-ground RWA activities to drive awareness and product trials across key markets.
With KLAW Supergrain Protein Puffs, Shivanika Foods Private Limited is focused on creating a healthier, tastier, and more responsible world - one snack at a time. The puffs are positioned to break the clutter in the wholesome snacking category, offering an unexpected explosion of taste designed to delight and surprise. So, why wait? Indulge in the fun and energy of healthy snacking with KLAW Supergrain Protein Puffs today!
- KLAW Supergrain Protein Puffs, a new offering from Blue Tribe Foods, embodies the commitment to innovation in the health-and-wellness sector, merging science with the appeal of culinary delights.
- Under the mission to reshape the future of food, Shivanika Foods Private Limited has entered the fitness-and-exercise arena, providing individuals with a healthy and guilt-free snack option that aligns with both their lifestyle and their dietary needs.
- With the launch of KLAW Supergrain Protein Puffs, Shivanika FoodsPrivate Limited is redefining the food-and-drink landscape, offering a high-protein, plant-based snack that caters to Healthy Cooking enthusiasts seeking a balance between taste and nutrition.
- The introduction of KLAW Supergrain Protein Puffs marks a progressive step in the sustainable living movement, demonstrating that science, lifestyle, and indulgence can coexist harmoniously, thereby creating a more responsible and healthier world.
